Marketing Strategies for Today’s Adult Day Service Center
Webinar Recording Now Available
The number one concern for Adult Day Service programs is increasing census. For most this is a matter of survival. Marketing these days is much more exciting (and much less expensive) than direct mail marketing or trying to convince doctor’s offices to let you leave your brochure in their office! Marketing your center these days requires a powerful and clear message, a strong web presence and ongoing social media interaction (and you don’t need to hire a social media expert to get in the game!)
In this fast-paced ninety-minute webinar, learn proven strategies from experts in the field to increase center census, including:
Developing and building continuous and powerful referral sources
Diversifying and maximizing payer sources and opportunities
Branding your center and crafting your message
Creating your web presence and social media campaigns with ease
Turning psychological marketing blocks into confidence and success
Alex Nameth began his for profit Adult Day Health Care center, like most, hundreds of thousands in debt and no participants. Learn the marketing techniques that worked (and those that didn’t!) that brought his center from zero to capacity with no Medicaid reimbursement; 65% private pay and 35 % Veterans Administration reimbursement.
Amanda Graham Sillars took her passion for Adult Day Services and built Total ADHC Solutions, Inc. into the most successful consulting, training and publication company for Adult Day Services in the nation, utilizing a strong web presence, successful social media campaigns, and email marketing. Learn how your center can greatly benefit from her strategies and tips.